Meet your new GoodStory Family Learn More

Mallory Rowan

Strategic Consultant


Sales Coach of the Year 2022 & 2023, Faces Magazine Ottawa
Lululemon Legacy Ambassador, Lululemon

Background: Marketing & Brand Stategy

From an early age, marketing has always been Mallory's first love. She is most well-known for building multiple businesses with an organic marketing strategy on Instagram that focuses on building community above all else.

At the age of 22, Mallory co-founded what quickly became a multi-six figure, globally recognized powerlifting apparel brand after working in corporate marketing for four years. She and her partner Josh were building it incredibly fast when she had to pause everything due to her extreme burnout. It pushed her to reset, look at what was going to be sustainable in the long run, and shift her approach to business.

By the age of 27, she'd built three multi-six figure businesses with her new approach. Now, she helps other businesses grow in a way that aligns with their values, feels good on their own terms, and avoids burnout entirely.

She is a proud co-founder of Seyer Group, a real estate investor herself (including a short-term rental cottage they renovated themselves!), and passionate about removing the gatekeeping around finance & real estate in Canada.

Fun facts about Mallory

Mal has an Instagram community of 100,000+ and 35,000+ on TikTok

She makes content around building a wealthy life you love through healthy habits

Her go-to roadtrip playlist is Country for sure, or throwback R&B

Mal's favourite home trend is mixing textures

You can find her at The Third in Hintonburg